The music industry is saturated with competition. If you don’t go about it the right way, getting the interest of record companies, agencies, promoters, venues, and other media sources may be next to impossible.
This guide presents expert tips on how to put together a compelling electronic press kit.
What Is An EPK?
An EPK, or an Electronic Press Kit, serves as a professional music CV. It is your online media and marketing portfolio, with easy access to your most important data.
An EPK functions as a one-stop shop where potential employers can get all the information they want without having to search or inquire. It should include specialized details and materials for event planners, promoters, journalists, bloggers, and other business professionals—materials that you would not want the general public to view or have access to.
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